Embracing Chatbots and AI in Online Marketing: Enhancing Customer Experience
To enrich and improve the overall customer experience, it refers to the use of chatbots and artificial intelligence (AI) technology in the field of online marketing. It acknowledges the potential of these technologies to personalize and effectively communicate with customers while automating and streamlining key marketing processes.Computer programs called chatbots are made to copy human interaction and engage users in dialogue. Chatbots and AI can be effective tools for organizations to communicate with customers, provide personalized experiences, and increase conversions when used in online marketing.Here are some key aspects of embracing chatbots and AI in online marketing:Customer Engagement and SupportChatbots can act as virtual assistants by assisting website vis...