Every year thousands of men and women across Philippines sign on with direct selling firm like Avon, Mary Kay, Natasha, Amway, and other direct selling company-hoping to make money enough to buy new clothes, a new car, or a new house. They sell a little merchandise to a few relatives and close friends. Then they are through. They quit before they give themselves a chance to learn the basics of success in sales. "I am simply not a born salesperson," they often say.No one is born a salesperson, any more than one is born a doctor or born a lawyer. Sales is a profession. To be successful in any profession one must learn not only the basic techniques, but also how to apply those techniques. Success in sales makes use of all the abilities one is born with, plus all those acquired through edu...
