According to a report released by Frost and Sullivan, an estimated 73 percent of Australians aged 15 to 65 owned a smartphone in 2013, and the figure is expected to rise to 93 percent by 2018. As a business owner, you need to step up your mobile game if you...
In today’s consumer-oriented world, businesses are going the extra mile to better understand their customers. By doing so, they can use the insights they gain to devise strategies and make improvements to achieve greater customer satisfaction. There are many ways to obtain information about customers, and one of them is...
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