Top 10 business books that you can read even on your vacations It doesn’t matter if you are a successful business person, trying to be one or happy with your current role in life. Reading a good business book will broaden your horizons, increase your knowledge of the business world...
It’s a common misconception that investing in technology is something that only applies to big corporations and office-based businesses. The belief here is that investing in technology generally means paying for high tech new video conferencing systems or new productivity software and thus it might not seem immediately obvious how...
Promotional merchandise can be an important part of building a brand, and deciding what products will best represent your company can be tricky depending on what message you want to send out. Trends can change constantly but there are always the same few branded products that will do the job...
If you are running a business, what are you doing when it comes to promoting your brand? Some business owners do a tremendous job of promoting their brands, while others take a much lesser aggressive effort to do the same. If you find yourself in the former, congratulations. In the...
What drives people? What influences them? What keeps them going? The answer to these three questions is simple: motivation. We wouldn’t be able to do or achieve anything in life without motivation. In business, the exact principles apply. Employees are driven and focused if they feel motivated; and we’re talking...
When first starting a business, an entrepreneur does a lot of research about how to set up a successful company. Their strategy includes considering: • The direction of the company. • The scope of the marketplace. • The unique advantages the company’s products have in the marketplace. • The current...
You’ve already recognized the value of a global market for your company, especially considering that even a global giant like Apple does 65% of their business overseas, but you might be staring up at the mountain wondering how you’ll ever climb it. Well, here are six tools that will help...
How Business Management Training Can Influence Your Office If you want to improve your workplace, there is no better way to do this than by building the skills of your directors, managers and team leaders. By enrolling them in a course where they can learn techniques in written communications, conflict...
The marketing mix, earlier known as the 4 p’s, (but now has a few more), is a vital part of any marketing strategy. This is a tool whereby the marketer takes decisions on what and how a product should be, where it can be sold, how it should be priced,...
What is a keynote speaker and how can he help you improve your business? Many people associate a keynote speaker with a motivational or inspirational speaker. While this could happen, a keynote speaker is focused on a niche. He or she captures the essence of a subject, and they do...
In our busy and fast age, almost all of us have to implement a wide range of different tasks and operations, if we want to make our lives easier and more comfortable. However, shopping still remains one of the most important procedures in our daily activities, as it helps us...
Is It Time for a Mobile Business App? For the small business owner who is on top of his or her game, a variety of factors go into getting to the top and staying there. Among the things successful small business heads do right is stay on top of their...
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