27
Mar
2019

Sr. Marketing Specialist

Dencom – Taguig City, Metro Manila – BA/BS in Business, Marketing, or Communications, or equivalent. A minimum of 3-5 years’ practice in an existing Marketing function. Some prior Business to Business Marketing practice preferred. expertise of and can apply marketing mix concepts (e.g., brand positioning, brand architecture, SWOT analysis, competitive assessment, marketing objectives/strategies, customer segmentation). Knows or is familiar with procedures and marketing mix elements that drive increase in volume and brand equity. Knows and applies basic marketing strategies (marketing programs). Knows basic sales management concepts (sell-in process, benefits/ features products, channels, and training). Fluency in all Microsoft Office programs, especially Word, PowerPoint and Excel; Working expertise of key technology WebEx, LiveMeeting, etc. Working expertise of marketing automation Strong quantitative expertise and problem solving expertise Develops alliances internally and externally that will drive efficiency…

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