The holiday season is one of the busiest times of the year for ecommerce stores. For many, it’s the last opportunity to generate maximum revenue and end the year with a bang. With online channels like social media and ecommerce SEO more prominent than ever, some people ask: Is email...
If you are an entrepreneur or a business owner, then you might be aware of the fact that the best business magazines are hard to come by. This is a very irritating situation since many ideas and inspirations come due in the pages of such business magazines. After all, the...
In the past, digital marketing companies had specific departments that undertook key internet marketing responsibilities. The Search Engine Optimisation team would worry about making websites more search-engine friendly. The creative department would focus on creating attractive slogans or punchlines. And, the design team would create nuanced graphics. With the rise...
Logos function as the face of the brand. Every business has a mandatory requirement of a logo to ensure that their audience recognizes what they are offering and what their business stands for. It is estimated that about 5,000 logos are created per day. That is why the competition for...
If you are running a business over the internet, then there must be powerful marketing strategies. Here we shall discuss a few of the tips for improved online sales. Sales cycle: It is better to design a sales cycle for the product. The sales cycle is the procedure to...
Don’t know how to develop a great digital marketing idea for a newly launched clothing line? A small retail clothing business might find it hard to sell its products online when they don’t know how things work and have no resources to develop a robust marketing plan. Thanks to technological...
For every company, the packaging represents a connection between the brand and the customer. A well-executed and well-packed product has a higher potential of attracting customer’s attention than those which are packed randomly. Despite the innumerable advantages that decent packaging offers to a business, it’s still the most underused marketing...
People often get trapped in this old myth that you need a lot of money to start a business. And same is the case when an entrepreneur is stepping into the business. They feel stressed because they are new, and people around them tell what you need for a startup....
The COVID19 pandemic has weakened the economy so much that many small businesses are facing an existential crisis with many more downing shutters. The financial havoc across the globe has left numerous small companies struggling. Until March 30, when the pandemic was just about to go berserk, 92% of small...
According to the Council of Supply Chain Management’s State of Logistics analysis, the logistics industry made up 25% of freight transportation’s total market share compared to only ten percent a decade ago. That proves that 3PL is a massive industry with ongoing growth. Why Focus on Growth? With an industry...
You wish that your business would reach its peak. To ensure this, you must be ready with your messages that are targeted to your audience. While creating your messages, you must make the personas and consider the demographics of your target audience. It is essential to note that your marketing...
Artificial Intelligence doesn’t mean killer robots that seek to gain freedom from the inferior human race. It’s not a futuristic concept, either. From your smart home assistant to your personal assistant that opens phone apps and makes calls for you, AI is already an integral part of our lives. Moreover,...
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